Privacy Policy

Privacy Policy - Last updated: 22 February 2021

Gallery 545 is operated by Francesca Biondi (“we”, “us”, “our”) and provides a service for viewing, selling and buying artworks and other related services (“Service”) through the website www.gallery545.com (the “Site”) or at physical venues.

We are committed to safeguarding the privacy of the users of our Service and Site (“User”, “you”, “your”).  Our privacy policy (“Privacy Policy”) informs you about how we collect, store, use and protect your personal information, defined as any information that identifies you personally (“Personal information”). Such information is used to improve your experience of our Service and Site. This Privacy Policy covers the use of our Service and Site and is part of our Terms and Conditions, by accessing or using our Service and Site you agree its terms.

We may update this Privacy Policy from time to time and publish an updated version online without providing any notice to you. By accessing or using the Service and the Site after any modifications, you agree to be legally bound by the modified privacy policy.

 

Laws

We collect, store, use and are responsible for your personal information. When we do so we comply with the General Data Protection Regulations (GDPR) which apply across the European Union, and we are responsible as the “Controller” of such information.

 

Information collected from you

Information you provide - We may collect, store and use some or all the following information you make available to us:

  • Name and surname
  • Postal address
  • Email address
  • Phone number
  • Details of your purchases, transactions and fulfilment of your orders
  • Any other personal information you choose to provide us.

 

We collect use, store and use this information when you

  • Buy artworks and conduct transactions
  • Submit your information online via our Site
  • Send us an email or other correspondence
  • Make an enquiry
  • Contact us for customer support
  • Complete a form
  • Provide your information asking us to contact you
  • Submit any other information in person or over the phone

 

Public data you provide through the Services or Site – If you provide information on public areas of the Service or Site such as comments and reviews, that data might be collected and used by us and the general public. We are not responsible for the personal information you choose to submit as public data, and we reserve the right to remove it at our sole discretion.

Usage data - We may also collect and use additional information automatically on how the Services and Site are accessed and used (“Usage Data”).

Cookies data – Cookies are small pieces of data stored on a User’s device to provide a better browsing experience. We use cookies and similar tracking technologies to track the Users’ activity on our Site and improve their browsing experience. This information does not usually identify you directly, but it might be about you, your preferences, your device, browser, location, IP address, and your online activities on our Site. You can use our cookie banner or set up your web browser to manage your privacy preferences (e.g. to refuse some or all cookies), and you can also delete already stored cookies.

For more details on cookies set up on our Site, how to opt out, the collected data and how they are used, see our Cookie Policy.

 

Use of your information - We may use your information to

  • Deliver products and services you request and conduct transactions
  • Provide, maintain and improve our Service and Site
  • Monitor the usage of our Service and Site
  • Contact you with important information about our Service and Site
  • Provide customer support
  • Publish it on our Site (with your consent when required by law)
  • Keep our Site safe, secure and in working order
  • Send you our e-newsletter (you can unsubscribe any time following the instructions in emails)
  • Send you marketing communications (with your consent when required by law)
  • Send you advertising messages (with your consent when required by law)
  • Comply with legal and regulatory obligations
  • Meet security purposes

 

Sharing your information

Third party service providers - We may share your information with the following third party service providers, which have access to your personal information needed only for the purposes described below:

  • Payment services providers – We may use payment service providers such as PayPal and i-Zettle to process your payments. Information collected from you by these providers is not available through us and it is governed by their privacy policies, so we strongly advise you to check and review them.
  • Shipping services providers – We may use shipping services providers to deliver your order on our behalf. They also have privacy policies in place to protect your personal information.
  • Online sales service provider – We use Shopify to allow you to buy artworks online via our Site, and your personal information submitted through the Site is protected by their privacy policy.
  • Analytics services providers - We may work with third party analytics service providers such as Google Analytics, and allow them to collect usage data to understand how you use our Service through the Site. We recommend that you check and review their privacy policies and the settings of your web browser and mobile devices to make sure they protect your privacy preferences.
  • Advertising service providers – We may work with third party advertising service providers such as Google and Facebook to deliver advertising through the Service and Site and across different websites and platforms. We may allow them to collect data about how you use our Service through the Site. This information may include your location and the advertising identifier associated with your device. These advertising service providers may use cookies, pixels and web beacons to track users’ online activities across different websites and platforms. They may use these data to deliver and analyse targeted advertising. We recommend that you check and review their privacy policies and the settings of your web browser and mobile devices to make sure they protect your privacy preferences.
  • Email distribution – We may use email distribution service provider such as Mailchimp or Klaviyo to deliver you marketing communications on our behalf and with your consent. They also have privacy policies in place to protect your personal information.
  • Marketing – We will not send any marketing communications to your postal / email address without your consent. Moreover, will not share your postal / email address with any unaffiliated third party for marketing purposes, except where you have given us the permission to do so.
  • Other third-party service providers – We might work with other third-party service providers and share your information with them in order to provide, develop or improve our services and site. They will also have privacy policies in place to protect your personal information.

 

Third party content and links & social media and sharing – The Services and Site may include third-party content and links to other third-party websites. The Services may also use social media and sharing functionality, or may contain links to third-party social media sites or applications. Information collected from you by these providers is governed by their privacy policies, so we strongly advise you to check and review them. We are not responsible for their content and privacy policies.

 

Particular circumstances – We may share your personal information in the following circumstances to the extent permitted by the law:

  • Law enforcement – We may disclose your personal information if required to do so by the law or in response to valid requests by public authorities.
  • Legal requirements – We may disclose your personal information if we believe in good faith that this is necessary to protect against fraud, to protect our property rights and safety, to protect the property, rights and safety of other users, third parties and the public, and to comply with legal obligations and our policies.
  • Business transfer or bankruptcy – In the event of a business transfer or bankruptcy or other sale of all or a part of our assets or business, we may transfer any user information controlled or owned by us to third parties involved in this transaction. Any transferred information shall be subject to this Privacy Policy.

 

Storing of your information

Location – We normally store and process your information in United Kingdom. We will not transfer or store your personal data to an organisation or to another country outside the European Economic Area (EAA) unless they have comparable privacy policies and data protection laws.

Security of your information – We strive to use commercially acceptable measures to protect your personal information in line with legal requirements, including storing information on secure servers. Yet, no security measures can prevent all potential security breaches, therefore we cannot guarantee the security of the information you provide to us online or elsewhere, and you do so at your own risk.

Retention – We will retain your personal information for as long as is required for the purposes set out in this Privacy Policy, or as it is required to comply with our legal obligations or to enforce our agreements and policies.

 

Your rights

You have the right to access, correct, update, delete or limit the use of your personal information.

Whenever made possible, you can directly access, modify, delete or limit the use of your personal information online.

You can also contact us in writing and ask us to access, modify, delete or limit the use your personal information, and also to ask for a copy of it. Please note that we may need you to verify your identity before accepting your request.

Children’s privacy – Our Service and Site are intended for persons over 18. We do not knowingly collect, store, use or share personal information from anyone under the age of 18. If you are a parent or guardian and you are aware that your children under this age have provided us with personal information without your consent, please contact us so that we can delete it.

 

If you have any questions about this Privacy Policy, please contact Francesca Biondi at Gallery 545

By email: office@gallery545

By post: Francesca Biondi, Gallery 545, Blick Studios, 51 Malone Road, Belfast BT9 6RY, Northern Ireland, UK